only a powerful identity can capture and hold the attention of clients whose visual knowledge and sophistication increases from one moment to the next.

comunicacióncentral is an enterprise specially qualified to create communication products that express a powerful identity for all the companies, products and services that require our expertise.

individual attention, careful consideration of details and continual monitoring are present in all of our projects, whether large or small. for us, every one of our clients is our most important.

graphic designer, graduate of the fundación neumann para el desarrollo del diseño, caracas, venezuela (1989). professor of graphic design at the instituto proDiseño, caracas (1992-1993). master’s degree in design of public spaces from the escola superior de disseny, barcelona, spain (1999-2000). illustration diploma at catholic university of chile. winner of the design award “elisava escola superior de disseny” (2000). member of the society for environmental graphic design (2001-2004). awarded second place in UNESCO’s “infolac web 2004” award, for the design of for the children’s museum of caracas. elena terife has more than twenty years’ experience working with visual identity, editorial design, web pages, and design of public spaces.

comunicacióncentral has strategic alliances with SemioticsBranding, BandaGráfica, Taller X Sur, Grupo Plus and Daniel Viera. these alliances contribute with their expertise in the fields of brand strategies, positioning, naming and corporate communication.

comunicacióncentral was founded in 2003 by Elena Terife in society with Natalie Flores. since then we are dedicated to tailor each project to the individual needs of our clients and enjoy lasting relationships with all of them. since 2016 Natalie is no longer an active partner at the studio, but she remains close enough to be an ally when a project requires her expertise.

some of our projects have been awarded: orinoquia packaging project participated in the 7th “salón del diseño” en Argentina. the book collection “clave” was postulated for the Banco del Libro’s “Best Book of the Year” award, in the “Non-fiction” category. the web site won 2 prizes, the Golden Web Award 2002 and the Infolac Web 2004 – UNESCO.